{"entity_id":"tt_org_gb_mcdonalds_uk","slug":"org-gb-mcdonalds-uk","entity_type":"legal_entity","name":"McDonald's UK","country":"GB","locality":null,"address":null,"parent_id":"tt_brand_mcdonalds","parent_name":"McDonald's","operator_id":null,"operator_name":null,"relationship":"subsidiary_of","brand_hint":"McDonald's","format_hint":null,"sector":"Restaurants","summary":"Synthetic UK legal node under the brand. Location ratings are not inherited from this node.","demo":true,"sample_notice":"Demonstration / research sample. Not a real-world factual assessment.","axes":{"reputation":84.99,"confidence":0.9895,"depth":0.4083,"freshness":0.9738},"rankable":true,"provisional_assessment":83.29,"estimator_id":"research.v0","methodology_version":"research.v0","calculated_at":"2026-09-18T00:00:00Z","evidence_as_of":"2026-09-17T00:00:00Z","explanation":{"summary":"McDonald's UK (legal_entity) research.v0 provisional assessment 83.29 from reputation 84.99, confidence 0.9895, depth 0.4083, freshness 0.9738. Demonstration data only.","steps":[{"code":"shrinkage","detail":"synthetic.public_ratings: raw 4.40 from 50000 reviews shrinks toward prior 3.8 (n0=30) → 4.400.","raw_mean":4.4,"n":50000,"shrunk_mean":4.3996,"source":"synthetic.public_ratings"},{"code":"combine_sources","detail":"Inverse-n weighted shrunk mean across 1 PUBLIC source(s) is 4.400 stars → 85.0/100.","combined_stars":4.3996,"reputation":84.991},{"code":"paid_claim_isolation","detail":"DECLARED/INFERRED/DISPUTED rows can exist on the ledger but do not increase reputation, confidence, depth, or provisional assessment. Paying or claiming cannot buy a higher number."},{"code":"composite_placeholder","detail":"research.v0 composite is 0.70*reputation + 0.15*confidence + 0.10*depth + 0.05*freshness. Weights are experimental placeholders.","weights":{"reputation":0.7,"confidence":0.15,"depth":0.1,"freshness":0.05}},{"code":"parent_non_inheritance","detail":"Only evidence bound to this entity_id was used. Parent/brand ratings are not mixed into location reputation."}],"used_evidence_ids":["ev_mcd_uk_stars"],"excluded":[{"evidence_id":"ev_mcd_brand_name","reason":"bound_to_another_entity"}]}}